Is A Return To Stores In Store?
Even if your cannabis delivery goes off without a hitch, is it truly the superior experience compared to picking up from a dispensary?
Not for everyone! There will always be defenders of the retail sales experience, especially after a year of not having it. There are obvious advantages to being able to inspect a product prior to your purchase, and there’s something to be said for speaking to an expert face to face if you have any doubts or curiosities about the product. Cannabis can be a little different, though, as it’s not like you can ‘try on’ your potential purchases before you buy them. You can get a whiff, take a look at the bud, but it’s not like anyone is gonna let you hit a bowl before you buy their weed. Maybe that’s the next step for weed dispensaries in Toronto: try it before you buy it! You heard it here first, folks.
In truth, the future of the industry might not be too dissimilar from now: a blend between delivery and pick-up. This would be a similar roadmap to other industries that have either emerged or digitized over the past few years: an initial explosion of options, followed by widespread chaos for a year or two before the dust begins to settle and the field of options starts to look more palatable to the average consumer. Too much choice can actually be bad from a psychological standpoint, and right now we have WAY too much choice in terms of how we buy our weed. There are just too many options for our little lizard brains to handle. Some options are better than others, of course, especially when it comes to same day weed delivery.
It’s highly likely that whatever company comes out ahead in the long race to Uber-stardom might be one that offers both dispensary and delivery services, rather than one or the other. Rather than choosing between a dozen different companies, the choice might be between a dozen drivers working contracts for a single service.
Whatever the future may bring, ask yourself: will you pick it up, or just have it delivered?